What it is
Postaga is a web-based outreach platform designed to help users find, contact, and manage external opportunities for links, publicity, and partnerships. The platform combines automated discovery tools, an AI assistant, and a built-in CRM to support end-to-end outreach workflows. It analyzes a user’s site to propose campaign ideas, locates relevant websites and people, and assembles personalized outreach sequences. The service also lists several managed offerings such as done-for-you link building, podcast booking, affiliate recruitment, lead generation, and press coverage assistance, indicating both self-service and agency-style options are available.
Key features
Postaga provides an Opportunity Finder that locates target websites, blogs, podcasters, and businesses based on campaign type, and an automated contact discovery system that returns email addresses, Twitter handles, and LinkedIn profiles. An AI assistant extracts relevant snippets and context to tailor messages and suggest high-converting campaign ideas after analyzing the user’s site. The platform supports over ten campaign templates (including skyscraper, guest post, resource page, mention, reviews, roundups, and tool/resource placements) and can import custom CSVs which it enriches with contact and URL data. A built-in CRM tracks opportunity status, stage, and type, while automated outreach and follow-up sequences run on autopilot and stop when recipients reply.
Use cases
The platform is positioned for marketers, content specialists, SEO practitioners, and small teams that need to scale outreach-related tasks such as link acquisition, content promotion, customer or partner outreach, and podcast bookings. It is used to identify backlink prospects, request guest post placements, secure mentions or review placements, and join resource or roundup lists. Agencies or individuals who prefer managed support can use the done-for-you services for link building, podcast guesting, affiliate recruitment, lead generation, or press outreach. The tracking features support users who need to monitor campaign performance and follow up systematically across multiple outreach efforts.
